Who we are


Freddie and Matt are two friends who grew up in Taunton, at the heart of cider county Somerset. They took over Tricky Cider at the start of 2018 from Steve Watkins to continue building the business founded in 2004. Cider making and cider drinking has been a way of life in Somerset for hundreds of years, and this remains true for people growing up in Somerset today. Both Freddie and Matt were brought up around cider, pressing apples and widely experimenting with home cider making in the past. Now, combined with Steve's expertise and guidance they are proud to become the next generation of Tricky Cider.

Whole Apple Cider


At Tricky we believe that real craft cider is not getting the recognition it deserves, unlike the majority of mass produced ciders available today, our cider is made from apples, not concentrate and blended in small batches. We call it whole apple cider and we want you to know the difference. A whole apple cider brings you the best possible quality, made only with apples and without additives or flavourings.


Session Cider


We want to create a Tricky Cider that is light and easy to drink, refreshing and full of flavour. A craft cider which is made with care in a clean environment. Choosing only the best apples and blending them together to produce a range of delicious ciders. For those that want an alternative to strong farmhouse cider we now offer Tricky at a reduced alcohol content, with no compromise to flavour, a true session cider has arrived!


Support Local


We want to support local businesses and charities, check out the links on our home page. Of utmost importance to us are the orchards we take our apples from. We use small orchards that are often overlooked by large producers, helping to maintain and grow these precious environments.


Click here to find out more about our sustainable approach to making cider


We know our product can help bring people together, we want to enjoy ourselves and bring the fun of cider to as many people as possible.